Eat That Frog! by Brian Tracy — book cover

Eat That Frog!

Brian Tracy · 2001

Brian Tracy's bite-sized classic on beating procrastination by identifying your single most important task and tackling it first thing every morning. Master the discipline of "eating your frog" and you'll get more of what matters done in far less time.

10 min read · 10 chapters · Motivation

Why it’s on the shelf

A short, actionable classic on beating procrastination by tackling your hardest task first.

Three of the ideas you’ll keep

The Clif summary of Eat That Frog! pulls out 7 insights. Here are the first three.

  1. Your "frog" is your biggest, most important, most-likely-to-be-postponed task. Do it first, before anything else, while your energy and focus are highest.
  2. If you have two frogs, eat the ugliest one first. Start with the hardest, highest-value task instead of warming up on trivial busywork.
  3. Apply the 80/20 rule: roughly 20% of your tasks produce 80% of your results. Before you act, ask whether the task in front of you sits in that vital few.

The other 4 — and the full 10-minute summary — are in the app.

What’s inside: 10 chapters

The whole summary runs about 10 minutes, read or listened to.

  1. Set the Table: Decide Exactly What You Want
  2. Plan Every Day in Advance
  3. Apply the 80/20 Rule to Everything
  4. Consider the Consequences
  5. Practice Creative Procrastination
  6. Use the ABCDE Method Continually
  7. Focus on Key Result Areas and the Law of Three
  8. Prepare Thoroughly and Take It One Oil Barrel at a Time
  9. Upgrade Your Skills and Leverage Your Talents
  10. Single-Handle Every Task and Develop a Sense of Urgency

Finish Eat That Frog! tonight.

Read or listen to the full summary in about 10 minutes, then keep the ideas with a minute of review a day. Start with the 2-minute quiz — no card required.