The Power of Habit
Charles Duhigg · 2012
The Power of Habit (2012) is a book by Charles Duhigg on Habits. Pulitzer-winning reporter Charles Duhigg reveals the hidden neurology behind why we do what we do, and hands you a practical blueprint for rewiring almost any habit by working with your brain instead of against it.
Explains the cue-routine-reward habit loop and how to rewire behavior, a habit-science classic.
Three of the ideas you’ll keep
The Clif summary of The Power of Habit pulls out 9 insights. Here are the first three.
- Every habit runs on a three-step neurological loop: a cue triggers it, a routine plays out, and a reward teaches your brain to repeat it. To change behavior, target the loop, not your willpower.
- Cravings are the engine of every habit. Find what your routine is actually rewarding you with, then deliberately deliver that same payoff through a healthier behavior.
- Use the Golden Rule of habit change: keep the same cue and the same reward, but swap in a new routine. You can't erase a habit, but you can overwrite the middle of the loop.
The other 6 — and the full 11-minute summary — are in the app.
What’s inside: 9 chapters
The whole summary runs about 11 minutes, read or listened to.
- The Habit Loop: How Habits Work
- The Craving Brain: How to Create New Habits
- The Golden Rule of Habit Change
- Keystone Habits: The Habits That Matter Most
- Willpower: The Most Important Keystone Habit
- The Power of a Crisis: How Organizations Change
- How Companies Predict and Exploit Your Habits
- Social Habits: How Movements Are Built
- Free Will: Are You Responsible for Your Habits?
Finish The Power of Habit tonight.
Read or listen to the full summary in about 11 minutes, then keep the ideas with a minute of review a day. Start with the 2-minute quiz — no card required.